Speakers
- Matt Stine
- Brian Sletten
- Ken Sipe
- Nathaniel Schutta
- Mark Richards
- Pratik Patel
- Matthew McCullough
- Neal Ford
- Tim Berglund
- Peter Bell
- Craig Walls
- Venkat Subramaniam
- Jeff Scott Brown
- Hans Dockter
- Oleg Zhurakousky
- Billy Williams
- Johnny Wey
- Chris Wensel
- Jim Webber
- James Ward
- Kai Wähner
- Vaughn Vernon
- John Steven
- Bruce Snyder
- John Smart
- Stuart Sierra
- Alan Shalloway
- Roshan Sequeira
- Brian Sam-Bodden
- Terry Ryan
- Johanna Rothman
- Ian Robinson
- Paul Rayner
- Nilanjan Raychaudhuri
- Matt Raible
- Eric Pugh
- Prasanna Pendse
- Andy Painter
- Peter Niederwieser
- Andrew Lombardi
- Howard Lewis Ship
- Tiffany Lentz
- Scott Leberknight
- Kenneth Kousen
- Kirk Knoernschild
- Paul King
- Frank Kim
- Heath Kesler
- Heinz Kabutz
- Christopher Judd
- Leonid Igolnik
- Jez Humble
- Daniel Hinojosa
- Erik Hatcher
- James Harmon
- Stuart Halloway
- Arun Gupta
- Jerry Gulla
- Jeff Genender
- Raju Gandhi
- Szczepan Faber
- Ben Ellingson
- Todd Ellermann
- Johan Edstrom
- Hamlet D`Arcy
- Esther Derby
- Jeremy Deane
- Luke Daley
- Adrian Cole
- Cliff Click
- Andrey Breslav
- Charles Bradley
- David Bock
- Ola Bini
- Emad Benjamin
- Scott Bain
- Alex Antonov
- Andres Almiray
- Dan Allen
Terry Ryan
Author of 'Driving Technical Change'
Terry Ryan is a Worldwide Developer Evangelist for Adobe. The job basically entails helping developers using Adobe technologies to be successful. His focus is on web and mobile technologies including expertise in both Flash and HTML. Previous to that, he spent a decade working in various technical roles at the Wharton School at the University of Pennsylvania.
Terry is also the author of Driving Technical Change, a Pragmatic Bookshelf title. It's about convincing reluctant co-workers to adopt new tools and ideas.
He blogs at http://terrenceryan.com/blog and is tpryan on Twitter.
Blog
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Driving Technical Change
Ever been to a conference, get inspired, try to bring what you learned back to the office, only to be stymied by co-workers who aren't interested in rocking the status quo? It turns out that people tend to resist change in patterns, and like any patternmore »Multiscreen Development
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by Terrence Ryan
List Price: $32.95
Price: $21.86
You Save: $11.09 (34%)
-
Your co-workers' resistance to new technologies can be baffling. Logical arguments can fail. If you don't do politics, you will fail. With Driving Technical Change, by Terrence Ryan, you'll learn to read users' "patterns of resistance"-and then dismantle their objections. Every developer must master the art of evangelizing. With these techniques and strategies, you'll help your organization adopt your solutions-without selling your soul to organizational politics.
Finding cool languages, tools, or development techniques is easy-new ones are popping up every day. Convincing co-workers to adopt them is the hard part. The problem is political, and in political fights, logic doesn't win for logic's sake. Hard evidence of a superior solution is not enough. But that reality can be tough for programmers to overcome.
In Driving Technical Change: Why People On Your Team Don't Act on Good Ideas, and How to Convince Them They Should, Adobe software evangelist Terrence Ryan breaks down the patterns and types of resistance technologists face in many organizations.
You'll get a rich understanding of what blocks users from accepting your solutions. From that, you'll get techniques for dismantling their objections-without becoming some kind of technocratic Machiavelli.
In Part I, Ryan clearly defines the problem. Then in Part II, he presents "resistance patterns"-there's a pattern for each type of person resisting your technology, from The Uninformed to The Herd, The Cynic, The Burned, The Time Crunched, The Boss, and The Irrational. In Part III, Ryan shares his battle-tested techniques for overcoming users' objections. These build on expertise, communication, compromise, trust, publicity, and similar factors. In Part IV, Ryan reveals strategies that put it all together-the patterns of resistance and the techniques for winning buy-in. This is the art of organizational politics.
In the end, change is a two-way street: In order to get your co-workers to stretch their technical skills, you'll have to stretch your soft skills. This book will help you make that stretch without compromising your resistance to playing politics. You can overcome resistance-however illogical-in a logical way.
Price: $21.86
You Save: $11.09 (34%)
-
Your co-workers' resistance to new technologies can be baffling. Logical arguments can fail. If you don't do politics, you will fail. With Driving Technical Change, by Terrence Ryan, you'll learn to read users' "patterns of resistance"-and then dismantle their objections. Every developer must master the art of evangelizing. With these techniques and strategies, you'll help your organization adopt your solutions-without selling your soul to organizational politics.
Finding cool languages, tools, or development techniques is easy-new ones are popping up every day. Convincing co-workers to adopt them is the hard part. The problem is political, and in political fights, logic doesn't win for logic's sake. Hard evidence of a superior solution is not enough. But that reality can be tough for programmers to overcome.
In Driving Technical Change: Why People On Your Team Don't Act on Good Ideas, and How to Convince Them They Should, Adobe software evangelist Terrence Ryan breaks down the patterns and types of resistance technologists face in many organizations.
You'll get a rich understanding of what blocks users from accepting your solutions. From that, you'll get techniques for dismantling their objections-without becoming some kind of technocratic Machiavelli.
In Part I, Ryan clearly defines the problem. Then in Part II, he presents "resistance patterns"-there's a pattern for each type of person resisting your technology, from The Uninformed to The Herd, The Cynic, The Burned, The Time Crunched, The Boss, and The Irrational. In Part III, Ryan shares his battle-tested techniques for overcoming users' objections. These build on expertise, communication, compromise, trust, publicity, and similar factors. In Part IV, Ryan reveals strategies that put it all together-the patterns of resistance and the techniques for winning buy-in. This is the art of organizational politics.
In the end, change is a two-way street: In order to get your co-workers to stretch their technical skills, you'll have to stretch your soft skills. This book will help you make that stretch without compromising your resistance to playing politics. You can overcome resistance-however illogical-in a logical way.